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Dharmendra Yadavelly Packaging is now an integral part of all product life cycles. Multiple industries across the globe have embraced flexible packaging technology as it has only made the many advantages of packaging all the more observable. This new-age packaging brilliantly portrays brand positioning and also leverages the power of technology to provide businesses with easy access […]

A frequently debated topic in the packaging industry revolves around the perceived higher costs of sustainable solutions. Although initial investments might appear steep, the long-term advantages and potential savings often present a contrasting viewpoint. Let’s delve deeper into understanding the cost dynamics of eco-friendly packaging. 1. ENHANCING BRAND IMAGE Today’s consumers exhibit an increasing environmental

In the dynamic landscape of branding, the question of packaging costs looms over every brand, whether budding or established. Yet, arriving at a definitive answer is anything but simple. The expense of packaging is an intricate interplay of choices – the material’s selection, the finesse of design, the production intricacies, and the logistics of distribution.